INTRODUCING SWEET GIRLS

INTRODUCING SWEET GIRLS

On a bright Brooklyn afternoon, two Guyanese best friends step out for a day that feels both familiar and far from home. Totes slung over their shoulders, they wander through the neighborhood the way they might through Georgetown—laughing, lingering, turning the everyday into something a little more stylish.

The moment captures the spirit behind our first Sweet Girls Art Tote.

Created in collaboration with illustrator Vintage Trixie, the design is a love letter to Guyanese women and the vibrant culture that shapes them. The illustration features two Sweet Girls confidently pomposetting the streets of Georgetown, set against the iconic clock tower of Stabroek Market, one of the city’s most recognizable landmarks.

For this campaign, we brought that spirit to Brooklyn, photographing two friends carrying the totes through their own city, proof that the attitude of a Sweet Girl travels wherever she goes.

Equal parts nostalgia, style, and cultural pride, the Sweet Girls Art Tote carries a piece of home, whether you’re strolling through Georgetown, Brooklyn or beyond. 

Art & Creative Direction, Styling & Video Editing: @krystledesantos

Video Production & Creative Direction: @hardleybox // @entice.brands

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